Which half of this page is yours

Two different readers, two different offers.

You publish software

Open-source or open-core, self-hosted, with a commercial edition or a support business behind it. The first hour of self-hosting is where prospective users give up. Read the vendor half →

You deliver cloud work

A consultancy, agency or reseller, with your own Terraform you re-apply for every client. The delivery is repetitive and the trail of who deployed what is scattered. Read the delivery half →

Both halves sit on the same catalogue: 350+ deployment options covering 190+ applications and platform modules, deployed into a Google Cloud project the end customer owns.

For software vendors: where the funnel leaks

Not at the top, but where somebody who already wants your software has to stand it up.

The drop-off is at install

The visitor read the docs, liked the product and opened the deployment guide. What they hit next is a database, a reverse proxy, TLS, object storage and a service account, none of which is your product.

Container proves the interface

A one-line container demo answers what the UI looks like. It does not answer whether the software survives in your cloud, under your policies, with your data beside it — the question before a purchase.

Friction selects against you

The people who push through an eight-step manual install are the ones most able to run it for free afterwards. Those who give up are the ones who would have paid for support or a hosted plan.

Some regions cannot transact

Interest is global; checkout is not. A developer who can evaluate your software perfectly well may still be unable to complete the payment step that turns them into a user, let alone a customer.

What listing in the catalogue gives you

RAD is a deployment path, not a distribution deal. Nothing about your project changes.

How a listing deepens

Four steps. Nothing here requires an exclusive, and you can stop at any rung.

1. Listed

We author a module for your software and it appears in the catalogue alongside the rest, with a guided form, a shown credit cost, live build logs and published outputs.

2. Verified

You review the module and confirm it reflects how you intend your software to be run. Defaults, versions and exposed variables are agreed with you, not guessed.

3. Composed

Your software becomes a member of pre-composed solutions, deployed alongside what it usually sits next to. Wired pairs arrive connected; the rest are made by hand.

4. Co-marketed

Joint material: the deployment lab, the configuration guide, and a route from your own documentation to a working installation. Agreed in writing, never assumed.

We will build a reference deployment of your software and show it to you before you commit to anything.

For consultancies, agencies and resellers

You already have the Terraform. What you do not have is a way to run it for thirty clients without it becoming thirty slightly different things.

A partner's RAD settings: the RAD Module Sync GitHub App with an Install App button, and a Partner Settings panel naming the GitHub repository RAD reads modules from
Point RAD at your own repository and install the sync app. RAD reads the modules from there — only those you mark public are listed in the catalogue.

How the commercial side works

The rates are agreed with you in writing.

Revenue share

Deployments of a partner-published module are charged in credits like any other: a module fee that depends on complexity and is shown before the user confirms, plus a build cost metered from how long provisioning ran.

A share of what is charged against your modules is attributed to you, reported in the platform, and settled on the terms we agree.

Referral

If you send a client to RAD rather than deploying on their behalf, the relationship is attributed to you and tracked against the same credit ledger that records what the client spends.

Referred customers keep their own account, their own project and their own credits. Nothing about the arrangement puts you between them and their infrastructure.

What we will not publish

Percentages we have not confirmed with you, and earnings projections of any kind. RAD is in beta, and a first-year revenue ladder on a partner page would be a number we invented.

Ask us for the current terms and we will send the actual ones, dated.

Two brochures set out the case at more length: the partnership proposal for open-source vendors, and the revenue opportunity for delivery partners. Neither contains a percentage we have not agreed with you.

The honest state of the ecosystem

Where the ecosystem stands today.